On This Day – Let the Hype Begin!
Oct 27, 2009 Uncategorized
Posted by
Phil
On this day in 1975 Bruce Springsteen is featured on the cover of both Time and Newsweek. There follows much hype and adulation.
Undoubtedly a great performer and writer was the Boss’s hype really justified? Is any of the hype we are subjected to by the publicity departments ever justified?
One of the best bits of underground promotions was the ‘Clapton is God’ graffiti on the underground at Islington. I no longer know if I believe it was an official piece of promotion (often denied) or really was the out pouring of a fan (often claimed). Anyway, it worked.
The whole hype thing reminds me of a story about Mick Jagger. There was this queen of the groupies in L.A. She would sleep with all the big star’s and comment later “He was good, but he ain’t no Mick Jagger. One night she gets to go with Jagger. In the morning her comment? “He’s good, but he ain’t no Mick Jagger”.
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